OUR TEAM

Only those who combine academic background with at least 20 years of experience.

Walter Vieira - Founder
President of MAS, and a Fellow of the Institute of Management Consultants of India. Worked in industry for 14 years with Glaxo, Warner, Boots. Founded India's first marketing consultancy company in 1975. Accepted as "guru" on Marketing in Asia. Author of 10 books, Visiting Professor at US Business schools; business journalist; international circuit speaker. Was Chairman of ICMCI (1997-99), the 42-country world apex body of management consultants.

E.J. Fernandes - Senior Consultant with over 30 years of experience was General Manager - Marketing, at India's largest soaps company (Tata Oil). Moved into academics (Xavier Institute) and consulting. Mr. Fernandes was Marketing Consultant to UNITATA, Malaysia, a highly successful joint venture. He was President of the Bombay Management Association (1997-99).

A.K. Kher - Senior Consultant with over 30 years of experience. Electrical Engineer and MBA - Indian Institute of Management, Ahmedabad (IIM-A), India's premier institute. 30 years experience in consumer and consumer durables products in India and the Middle East in marketing and general management. Also teaches Marketing at management institutes in India.

C.R. Seetharam - Senior Consultant with over 20 years of experience. A Chemical Engineer and MBA from the Indian Institute of Management - Calcutta (IIM-C). A specialist in market research and quantitative methods. Has worked as an UNIDO expert in Uganda, Tanzania and Zambia.

Ram Mohan - Associate Consultant with over 20 year of experience. A Marine Engineer, who changed track to become a specialist in Human Resources and Change Management. He works with marketing specialists especially to bring about change to a customer oriented organisation. He has done considerable work in Western and Eastern philosophies and thought processes.